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The CFO Alliance Blog

July Member Spotlight

July has been an exciting month for The CFO Alliance!

  • We are well on our way towards launching our pilot ADVANCE program.
  • We've established an exciting relationship with a learning management system.
  • We've launched a new Membership model. 

Two of our Members, Matt Lane and Steven Kennard, were selected by the Business Journals in their respective cities as "CFO of the Year honorees." 

Matt Lane, CFO of YOLO Federal Credit Union in Sacramento

Matt truly embodies the qualities of a modern CFO. “From the first interview, Matt demonstrated a strong drive for success. He is accountable, ambitious and a collaborative leader,” says his CEO. As a Member of The CFO Alliance’s Global Advisory Board, Matt describes his role on our Board as providing him “the opportunity to guide the organization. It also provides a network of senior executives across many industries. Our discussions inspire me to think about our organization in different ways.” One of Matt’s accomplishments at YOLO includes relocating an underperforming branch, increasing sales production by over 300 percent in one year. He also expanded and reconducted financial statement reports, allowing YOLO to better analyze performance and he led the transition to a new card processor which cut costs in this area by 25 percent. His ability to think about the big picture has helped him achieve success, he says:

“Sometimes you have to step outside the stereotypical CFO role. You have to look at everything involved. It’s not always about the numbers.”

To read the full article, visit this link.

Steven Kennard, Director of Finance and Accounting at Seer Interactive in Philadelphia

Steve did not take the traditional path to become the finance leader at his enterprise.

“I’ve been fortunate to have been exposed to many different departments with a prior role. The experience helped gain an understanding of roles outside of finance and have the ability to think in several mindsets.”

His nominator emphasized his unique ability to balance financials and culture and make strategic decisions for long-term success. Steve stresses the importance of finding a company in an industry that an individual is passionate about and in hiring the next generations of leaders, he looks for the ability to strongly communicate and be decisive. His accomplishments at Seer include enabling the company to grow by more than $14 million in revenues, and profits by 375 percent during his five-year tenure with the company.

Steve will be one of the featured guest at our upcoming Q3 Roundtable Series, “Leading During Industry Disruption: How CFOs Can Ensure Innovation has an ROI.” To give a preview, he was asked what the biggest mistake is that companies make with their finances when interviewed for CFO of the Year. His response: “There are times to take on risk but have it be well-informed educated risks. Even in good times companies can become loose with cash and end up making unrecoverable mistakes. Watch your cash and make informed decisions.”

To access the article in its entirety, visit the following link.

New Members in June & July


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